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Social Media Vs Search Engines A better place to advertise

The advertising space for any digital media content is generally dominated by two digital arenas i.e. Social Media and Search Engines. The two spaces are so dominant that there are various marketing tools solely based on advertise on the platforms, for example SEO or Facebook advertisement management. The two spaces full fill different kinds of ...

SEO vs PPC A guide to the best implementation

SEO (Search Engine Optimization) and PPC (Pay Per Click) are the two famous tools to adhere a large amout of audience to your digital plane. The question is asked a number of times by digitalmarketers and the answer to the same varies in accordance with the built of your website and the different conditions that determine the type of reach the webs...

Customer Experience Optimization

A digital enterprise serves various purposes including the formation of a communication or informative base for the audience. The digital embodiment of a company accounts for the development of a brand name that sustains growth. This outlook is only appreciated when the audience is able to interact and gather sufficient information about the subjec...

Common SEO Mistakes

Search Engines Optimization holds an intricate position in digital marketing; the method provides the user with stabilized organic reach that helps in a promising development phase of the website. SEO is fundamentally established with the blue print for the propagation of the website and often, the implications are not met with proper knowledge lea...

Five Myths Related to Digital Marketing

Every field that accommodate human practice is hit by misconceptions, this article flashes out some of the myths that are often associated with digital marketing:      1. Digital Marketing is Only Relevant for Specific Industries. This myth is mostly prominent and dominates a major population. Many individuals often associate t...

Google Tag Manager A ladder towards SEO recognition

Search engines are developing through an environment to interpret the accurate need analysis for each and every search; this recognition has lead the search engines to associate with well-built data mark-up structure analysis tool over the past years. Schema.org is one dominant name in the field of recognizing structure data mark-up over the int...

Google Automation Over Smart Displays

The new Smart Display Campaigns have brought to light, the fact of automation in more than just the artist presentation. The latest Campaign included Targeting, Binding and the ads to all run-on automation powered by the process of machine learning instrumentation. The smart display pulled off the prevalent data over the advertisement to create ...

Elementary Steps Towards Success in SEO

This article is for the potential digital marketers attempting to use SEO in the first place. There are several important elements that if looked after, promises a good audience base. These functionalities are mandatory to reciprocate with the changing search interpretation of the search engine. SEO management needs creative ideas to stick on th...

Brand Protection Does is it matter

Once you have entered the digital marketing arena, you are bound to inculcate heavy competition on the way; this increasing competition can ruin your search engine marketing revenues with their indulgence on the similar feeds. This is where ‘brand protection’ play an important part. The following methods will let you turn this problem i...

Apple Announced Search Ads

The leading techno hub company revealed their plans for enabling app-store Search Ads in three international market. The countries, United Kingdom, Australia and New Zealand will get the opportunity to access the ability. Ever since Apple proposed the concept, it was well accepted by developers and the company was regarded as high- converting to...
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